Consumers are demanding brands take a stronger stance on environmental issues and sustainability, and to do it through advertising, according to new research from IPG Mediabrands’ investment and intelligence arm, Magna.
The Circularity Conference is back for 2023 to drive actionable change towards implementing a more circular future, and will be held at the Grand Hyatt, Melbourne, on November 20-21.
There’s been numerous discussions about the benefits of a circular economy, Australia’s ambitions and why they’re a focus. But how does Australia take learnings and theory and turn them into tangible action?
What makes a good hat a great hat? Is it the way it looks, the colour, texture or its ability to keep the sun off your face? And what about its impact on the planet?
Underwear is not often thought of as a potentially circular product. After all, who wants to wear someone else’s used underwear? However, the way we currently use and dispose of our underwear leads to a massive waste of precious materials.
The Seamless scheme aims to tackle Australia’s 200,000 tonnes of clothing waste by making brands responsible for the whole of life of the garments they produce.
Circularity 2023 is calling for expert speakers to join its sessions and panels. The conference, hosted at the Grand Hyatt Melbourne, will feature a program comprise of conferences, exhibition, and awards ceremony.
