Tim Lee
U By Utilitarian
As the Co-Founder and CEO of Utilitarian, Tim left the corporate world two years ago to establish a tech startup. With over 15 years of experience in studying and applying Circular Economy principles in business, Tim understands the significant challenges we face in pursuing a Circular Economy future.
Focusing on the consumer goods sector, Tim believes we can only achieve our shared goals when brands have both the means and the motivation to lead a shift in consumer behavior in an engaging, incentivising, and sustainable manner.
To directly address these challenges, he has developed a consumer-facing app called U. This app brings his vision of a connected circular economy to life, enabling brands and retailers to redefine the digital experience and pave the way toward a circular future.
Your Impact. One App.
The World Needs U.
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