
Jennifer Macklin
Monash Sustainable Development Institute, Monash University
Jennifer Macklin (Downes) is a Senior Researcher at BehaviourWorks Australia, with 15 years’ experience in applied social and behaviour change research to develop effective policies and programs for household, organisational and system-wide change towards more sustainable and circular future. Jennifer has a particular passion and unique expertise in bringing together behavioural science and systems perspective to address challenges in resource efficiency, waste prevention, household waste management and circular business models.
Jennifer co-led BehaviourWorks’ two major circular economy research collaborations with the Victorian, NSW and Australian Governments: the 2019-2021 Waste and Circular Economy Collaboration, and the 2020-2023 Responsible Consumption Mission, which involved research with a ride range of circular economy experts across Australia’s public, private, civil and research sectors. She has also led a number of individual circular economy and waste prevention behavioural science projects with all levels of government, peak industry bodies and individual businesses, and environmental not-for-profits.
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